QDF - Appreciating the world’s second most consumed drink
Written by Oryx
The world’s second most popular drink after water is tea, so Artteas’ founder Imma Plana is on a mission to ensure that it’s celebrated in all its forms. Greg Sunning talks to the tea entrepreneur at her base in idyllic Bali, Indonesia.
The first teahouse to open in the Arabian Gulf celebrating tea culture, Artteas brings premium-quality tea and cultural environment to the fore.
“Artteas was born out of our passion for tea and the desire to share our knowledge about tea culture and bring some of the world’s finest teas to the region,” says Spanish-born Imma Plana.
While global consumption may be huge, understanding of tea culture and premium tea is not. Now that’s set to change.
“We do not only sell tea, but we are rather dedicated to providing a full experience emanating from the rich world of tea,” says Imma. From their calming teahouse environs to chic teaware and expert knowledge, the brand is taking a holistic approach to Camellia sinensis, the shrub from which all tea originates.
“We invested over three years in research, visiting tea fairs and building personal relationships with our tea providers... in order to gain access to the best premium teas.”
The result is their range of over 225 loose-leaf teas from around the world: China, Taiwan, Japan, Korea, India, Sri Lanka, and beyond. These include rare artisanal choices from small family plantations, which still use traditional growing methods, alongside fine examples of more popular choices from Sri Lanka and India.
Bestselling products include jasmine pearls (green tea mixed with jasmine flowers hand-rolled into pearls), along with mulberry leaf tea from a high mountain plantation in Korea: “Mulberry tea leaves are credited with containing 25 times more calcium than milk, 10 times more iron than spinach, and over twice the fibre content found in green tea,” says Imma. Across the range of green, white, blue, red, and black teas you’ll find a host of potential health benefits.
Artteas have also played modern blender, producing 15 different types of blended teas, including their unique approach to Earl Grey (with lime) and spiced masala chai (a spice-infused and sweet black tea).
An Artteas selection is now available in Marmalade Market at Hamad International Airport in Doha.